Forever 21
business logo of Forever 21
forever21.com
general, casual, swimwear men, womenAge 13-18, 19-25, 26-45
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About the business

Forever 21 is a prominent U.S.-based fast fashion retailer, founded in 1984 by Do Won Chang and Jin Sook Chang in Los Angeles. Originally a women's clothing store, it now offers a diverse range of apparel and accessories. The brand remains influential in the industry, adapting to changing market dynamics and focusing on online growth.


forever21.com
+1 888-494-3837
USA
Forever 21 is part of Simon Property Group and Authentic Brands Group
Founded in 1984
Clothing item from Forever 21Fashion apparel by Forever 21Merchandise from Forever 21 clothing lineForever 21 fashion product

Business Highlights

General

Parent Company: Simon Property Group and Authentic Brands Group
Year Founded: 1984
Target Gender: men, women

Shipping

Shipping Cost: $6.95
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: all returned or exchanged items must be unwashed, unworn, and undamaged, with all tags attached.
Return Cost: $5.99 fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: general, casual, swimwear
Body Fit: regular, plus size
Available Sizes: Men's (XS, S, M, L, XL, XXL), Women's (2XS, XS, S, M, L, XL, XXL, 0X, 1X, 2X, 3X, 4X)

Customer Service

Support Channels: chat, phone
Support Phone: +1 888-494-3837

Payment Options

Payment Methods: card payments, PayPal, financing, Venmo, Amazon Pay
Buy Now Pay Later: Klarna

Membership Programs

Rewards Program: TopCashback, Active Junky, Rakuten, Mr. Rebates

How would you rate Forever 21?
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Forever 21 Reviews Summary

The overall reputation of the company is marred by significant customer dissatisfaction, particularly regarding product quality and customer service. While some customers appreciate the affordability and occasional quality improvements of the clothing, many express frustration over receiving damaged or poorly made items, along with a lack of support for returns and exchanges. Common complaints include long wait times for customer service responses, misleading shipping information, and unhelpful staff. This pervasive dissatisfaction indicates a critical need for the company to enhance its customer service practices and improve product quality to regain consumer trust.

This summary is generated by AI, based on text from customer reviews

service
169
value
145
shipping
144
returns
126
quality
138
New York
1 review
0 helpful votes
Follow H N.
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I WAS ORDER COUPLE ITEMS ONLINE AND 2 OF THEIR ITEMS IS DAMAGE, I TRY TO CONTACT THEM, THEY TOLD ME THAT WITH OUT THE TAG THEY CAN RETURN OR REPLACE IT. I DID EXPLAIN TO THEM I TYPE A PERSON MUST WASH EVERYTHING BOFORE I WEAR IT, THEY TOLD ME THEIR RETURN N REPLACEMENT MUST HAVE THE TAG N NOT WASHED. THIS IS REDICULOUS I NEVER SEE A COMPANY LIKE THIS, THE ITEMS NOT TOO EXPENSIVE BUT THE FACT THAT THEY NOT RESPONSIBILITY FOR THEIR DAMAGE ITEMS. I STRONG SUGGEST THAT WHOEVERS WANT TO SHOP WITH FOREVER21, MUST READ THIS BEFORE THEY SHOP, I MYSELF WILL NOT SHOP WITH THIS COMPANY AGAIN.

Date of experience: October 10, 2020
Washington
14 reviews
9 helpful votes
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Fine
August 13, 2020

The store was clean and the sales clerks were friendly and helpful. The clothing was attractive and well organized with colors that I like. My purchase was smooth and wait time was short. The clothing has held up fine after being washed and has not faded, the clothing still looks new after the first wash.

Date of experience: August 12, 2020
Virginia
1 review
4 helpful votes
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Poor quality clothing, not true to size, poor customer service and you have to pay to return eligible items. Plain waste of your money. Im stuck with clothing that can't fit and they're large which I wear.

Date of experience: August 11, 2020
Virginia
1 review
1 helpful vote
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Bad customer service
August 11, 2020

Very bad experience at forever 21 from Aracey who is standing at the front door. Hello, yesterday unfortunately we decided to shop at forever 21 as usual, when my had to step away to put her mask off since she had a problem with her breathing at this time for a few seconds, unfortunately Ms. Aracey was passing by us she came little closer with a loud tone saying put ur mask on with no please besides her bad attitude, then told her that I will put right now then she started staring at us then I told her that why u r giving us this type of attitude, when she felt little guilty even i am sure about that, when I asked her to get her name she ignored me and she started to walk away i had to follow her with saying Excuse me like 5 times. Finally she stops and gave me her name, that was very bad experience and as far as I know I won't ever go back to that store because of that lady. It will be no business from us or our family members from Kuwait and Saudi.

Date of experience: August 10, 2020
Canada
1 review
4 helpful votes
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False representation
August 5, 2020

What's on the website vs what I got.
They added so much light + white filter on the pictures, it looks so weird in real life.

Date of experience: August 5, 2020
Illinois
1 review
3 helpful votes
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Ridiculous
July 20, 2020

I ordered over $50 worth of clothing and it's shipping to the wrong address that is over 3 hours away. I am reading there is nothing they can do after it ships and they can't even give you a refund. So I called *******827 (their customer service) and someone picked up and argued with me that I wasn't 21 and I shouldn't even be speaking on the phone. I asked multiple times if this was forever 21 customer service and he kept telling me I wasn't old enough? I am completely raged and upset.

Date of experience: July 20, 2020
India
1 review
0 helpful votes
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I orederd three item. I received only 2 item. I already paid money for 3 item. I tried to contact customer service they don't response call at all. I mailed them 100 times regarding the issues they reply nothing but just an auto generated message. Guys don't order anything online its not worthy. Customer service sucks. Don't buy but if u want to buy do not pay money in advance becoz these fraud people will take money and thn they will not give you the item.
We ain't millionaire kids if we paid for something it means we need it... we r not donating our hardworking money on your rich brand...
Didnt refund my money also I told them to call me but they ignored me nd they cheated me they are cheater.

Date of experience: July 16, 2020
New York
1 review
6 helpful votes
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I ordered a hoodie and received one update 2 weeks ago that it was shipped. Since then, I haven't received any further updates and when I try to check the order status, it still only states that it was shipped from CA and that it's "on its way" (clearly it isn't). I decided to look at the reviews and now see that a lot of people have had the same issue as me. It's upsetting that I probably won't get my item at all. PLEASE listen to the reviews and don't order from Forever 21! No one deserves to be scammed like this!

Date of experience: July 15, 2020
Germany
1 review
0 helpful votes
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We went through into this store and got some Great Deals! I got at least 8 items for less than $50! That was Awesome! I hit the jackpot with the deals I got. Checkout was awful! I was behind the woman Keia waited on, and she had a whole conversation with her and it was a good vibe! I was next. I greeted her, and she spoke. I asked her how her day was, and she said it was good, and she was ready to go. That was it. She told me to have a good night. I didn't get any conversation at all. I didn't get the same customer service the woman in front of me got. That made me feel some type of way. I didn't appreciate that at all. Something was said when I walked away and she laughed loudly. I felt like that was about me. I didn't feel very welcomed at all. I spoke just to see if she would give me the same conversation, but I didn't get it at all. I was very disappointed. I would really appreciate it if she was retrained on her Customer Service Skills. Everyone should feel the same way no matter what. Thank you for your time and the awesome deals you have there!

Date of experience: July 14, 2020
India
1 review
5 helpful votes
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No reply to emails
July 11, 2020

Forever 21 has really bad customer service, they do not respond to the emails or complaints. Always had a pleasant experience in the stores but they failed to perform on the online platform.

Date of experience: July 10, 2020
California
1 review
2 helpful votes
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If I could give no stars I would I made an online purchase on May 6 today is June 21st and I still don't get my package it literally takes 40min to an hour for someone to answer once you tell them your issue I said I wanted my money back I filled out a stupid affidavit they put me on hold again for another 20min acting like they will help me I was put on hold again for an hour then I was hung up on by this Representative named Marcos he is no help this has been my third attempt in trying to get my money back and have not received it till this day I wish I had seen the reviews first before placing an order seems like a lot of people have been having this problem. TRASH company they keep your money don't buy from them i will report them to the BBB

Date of experience: June 21, 2020
Ohio
1 review
2 helpful votes
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I would love to rate Forever 21 as 0 stars, if it was possible. I have not had a positive experience in the multiple times I've purchased from them. I'm incredibly disappointed in their custom service. I've had one situation where they refused to return my brand new items, with tags still attached. I at least was offered the store credit. However, I recently received an order with an item missing and an incorrect item. I'm being accused of lying about the missing item and being required to sign an affidavit. I also have to take pictures to prove the incorrect item is indeed incorrect. Most stores apologize, send you the missing item, and correct their errors. If I was lying about not receiving an item, why would I pick a $19.99 t-shirt, of all things?! This process is ridiculous, when clearly I'm not the one at fault for MULTIPLE mistakes in the order. If it wasn't for the store credit, I would never shop there again. Do not buy from this company.

Date of experience: June 21, 2020
Arizona
1 review
2 helpful votes
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DO NOT SHOP ONLINE WITH FOREVER 21. Never received my package and I can see that tons of people have also not received their package (or had missing/incorrect items) and have experienced horrible customer service dealing with not being able to contact anyone, no one answers on the phone, no one responds to emails. Since I cannot get a refund, nor store credit, nor a re-shipment of products through Forever 21 because NO ONE RESPONDS I have to CALL MY CREDIT CARD COMPANY to get this purchase off my card.

Date of experience: June 2, 2020
GB
1 review
1 helpful vote
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TERRIBLE
May 31, 2020

Waste of time effort and money I ordered from here took about 2 weeks to come the clothers were terrible then when I wanted to give back was 10 pounds to give back
Is that not mad?
Just do me a favour and say away

Date of experience: May 31, 2020
Georgia
1 review
0 helpful votes
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If you have any problems with the fulfillment of your order be prepared to not get your stuff. I placed an online order and never received my stuff. I contacted customer service and they didn't help me at all. By far the worst customer service I've ever experienced through a big company. I have my online receipt and my bank statement showing they charged me but they sent an email saying they sent my package back to the facility. Well if there not sending the stuff that I paid for they legally should be refunding me my money. That's the logical thing to do here. Give me my money or give me my stuff, it's really not that hard to understand. This is considered theft and fraud and I will be calling my bank so the can retract the money themselves as well as reporting the company to better business bureau. Now I understand why they've gone bankrupt. The customer service agents are specifically paid to help me and they failed so what is the point of having them or offering there service. I will not be shopping or supporting there business anymore. I am not gonna argue with them anymore either. I was respectful and patient and got no help. I will just let time take the business down for me. Bigger and better companies with exceptional customer service like savage x Fenty will give them a run for there money. In a couple years the business will be dust, thank you and Forget F21.

Date of experience: May 31, 2020
Michigan
6 reviews
25 helpful votes
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Great
May 29, 2020

Affordable but cute clothing. Some items run a little big, but most are true to size. The clothes are very affordable and hold up for quite awhile. Over all very pleased with this company

Date of experience: May 28, 2020
California
1 review
1 helpful vote
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No returns!
May 19, 2020

Do not buy from this company. I bought a few items on their website and would like to return half of them (do not
Fit) but nobody answers the phone nor do they answer emails. There is no information on their website ref returns, nothing. Steer clear of these people.

Date of experience: May 19, 2020
Washington
1 review
3 helpful votes
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I ordered from Forever 21 recently and was extremely dissatisfied with the customer service I received after having a problem with my order. My order shipped from them on April 3, and arrived April 9th. I was extremely excited, being that I was waiting for new work clothes for once I am able to go back to work after this pandemic; and have always loved shopping with Forever 21 in the past. With that being said, once I opened the box, I realized a coat I ordered (that was on sale for the price of $23.99) was not in my package. After trying to contact Forever 21 through their online portal on their website MULTIPLE times, although I am sure none of the messages I sent went through because all their page does is refresh, I decided to send an email to them. I sent multiple emails, up until April 16th, when I finally got a response. The email more so felt as if they were blaming me, and suspecting me of not telling the truth with not having an item in my package. They proceeded to ask me to send them pictures of the box etc. as proof, which I did not have because it had been over a week at this point and like most people, you take your items out once you get a delivery and don't keep the box. On April 21st, they contacted me again after my recent response email back to them and now wanted me to fill out an Affidavit form, for them to even look in to why my coat I ordered was missing. I was really confused with this customer service approach because it not only came off rude, but is not solving the simple problem of replacing the item, or refunding me. I even said it could be 100% store credit, because I would just rather re-buy the coat, or buy something else if it is not in stock anymore. When the package arrived, everything was perfect. The box was not damaged, not tampered with, and everything I ordered was in there (and I ordered a lot) except the coat. I work in retail myself and have for years, and I know what it is like to just misplace something by accident or forget to put it in there, because mistakes DO happen. I do not think that the customer, like myself, should feel blamed for a mistake that I know had nothing to do with me, or even the mail delivery system. Sadly, going forward, I do not see myself supporting, recommending, or shopping with Forever 21 anymore after this, and now can understand partially why they may be going out of business as a company.

Date of experience: April 25, 2020
California
1 review
0 helpful votes
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I'm 5'8" 145 and I usually order accessories, shoes or sweaters. My orders have always been correct. I have received a beautiful boucle moto jacket, nice sweaters and fashion earrings, in okay time and have also picked up my orders at the store. Maybe because I live in CA? I don't understand the cruelty to animals post - except perhaps because of what the Chinese gov't allows... which is terrible to both animals and people. I did have one problem with a pair of boots that ran small, final sale. That's the only issue I have... lack of consistancy and maybe mislabeled. The shoes were Yoki... I have Yoki and fit me perfectly, but one pair of boots were 2 sizes too small. This is a QC issue and maybe the quality is going down. I hope China recovers from everything... bless the Chinese people. I hope they get freedom.

Date of experience: March 31, 2020
Ukraine
1 review
0 helpful votes
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HORRIBLE SHOP
January 21, 2020

Made an order with clothes as gifts for Ney Year!, they ddint send some part of it, not all goods were inside. And now they want me to send all back, from UKRAINE and pay shipping cost. Didnt want to refund a few bucks or to send lacking items, dont care about reputation. They never respond to messages if you have problems! Had to open a case and now they want me EVERYTHIGN to send back to get a full refund! WILL NEVER DEAL AGAIN! Order *******

Date of experience: January 21, 2020