• Amazon Seller Central

Amazon Seller Central

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Overview

Amazon Seller Central has a rating of 1.1 stars from 411 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about Amazon Seller Central most frequently mention customer service, bank account, and credit card problems. Amazon Seller Central ranks 422nd among Ecommerce Tools sites.

  • Service
    101
  • Value
    92
  • Shipping
    71
  • Returns
    72
  • Quality
    85
Positive reviews (last 12 months): 3.3%
Positive
1
Neutral
0
Negative
29
29
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What reviewers want you to know

Positive highlights

No positive highlights yet

Critical highlights

  • Why do we want big multinationals who can't provide customer service...even to fix a problem they have?
  • Their amazon seller central is awful, very complicated to use compared to other platforms.
How would you rate Amazon Seller Central?
Top Positive Review

“I'm new business for Amazon”

M.Noman maqbool N.
8/5/23

My Name is M.Noman My Father name is M.maqbool I'm from Gujranwala Pakistan I completed for 12th icom

Top Critical Review

“Treats small business sellers like dirt”

Karthik S.
1/14/24

Received one product expiration date complaint from one customer where the gummy product has good expiry of 110 days. Amazon threatens to take down our listings and our 8 year old seller account. We are the small business manufacturer with FDA inspected and quality certifications from NSF, ISO and BRCGS. Any appeal you send comes back with the same cookie cutter response. Horrible big brother attitude. They are a MONOPOLY. I really wish the FTC takes them down.

Reviews (411)

Rating

Timeframe

Other

Reviews that mention popular keywords

customer service (79) amazon seller (94) seller support (56) seller account (52) credit card (20)
Thumbnail of user karthiks29
1 review
1 helpful vote
January 14th, 2024

Received one product expiration date complaint from one customer where the gummy product has good expiry of 110 days. Amazon threatens to take down our listings and our 8 year old seller account.
We are the small business manufacturer with FDA inspected and quality certifications from NSF, ISO and BRCGS.
Any appeal you send comes back with the same cookie cutter response.
Horrible big brother attitude. They are a MONOPOLY. I really wish the FTC takes them down.

Service
Value
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Quality
Thumbnail of user arunp45
1 review
1 helpful vote
October 23rd, 2021
Verified purchase

I recently bought a book for my teenaged kid about Astronomy from Amazon as I have been an Amazon customer since 2012 onwards. The book was priced at ₹ 550 and a discounted price was shown as ₹ 368/-. When I received the book, I was shocked and surprised to see the book carrying an MRP price tag showing its price as ₹ 199/-. I took this up Amazons Customer Service team, but as usual I received a lengthy apologetic email and nothing happened after that.
Now that same book is priced at ₹ 499/-
This is not the first such instance happening with me and every time they just send an apologetic email and close the issue.
Strange and Pathetic policies they have as they are trying hard to increase their supplier or seller base and not identifying such fraudulent and deceitful suppliers and getting them shredded from their website

Products used:
Almost every home utility and personal usage products .... to car accessories, home lighting etc

Thumbnail of user johng7199
1 review
0 helpful votes
February 8th, 2024

Created a seller account, which I was paying for, and partially completed the registration process. After some time, I returned to the account to complete the setup process and found it had been deactivated. I'm on hold again on my fifth call in the last month without resolution. Have been told the same thing 3 times: You'll get an email in 3 days with a link which will fix everything -- but it never comes!

Service
Value
Quality
Thumbnail of user janf38
1 review
2 helpful votes
April 19th, 2017

I have a bricks-and-mortar store and have been selling on Amazon for several years now. Their fees are higher than I would like and by the time we sell an item on Amazon it usually has dropped in price by 50% due to competition. They have never failed to pay me and they have been supportive when deviant customers have tried to steal from me.

Thumbnail of user paulc3866
2 reviews
0 helpful votes
February 20th, 2024

I have been a seller on Amazon for 20 years and their seller help is terrible. You create a case and provide all the detail and they respond with some boiler plate on an entirely different issue. Their associates do not read or understand what the seller is requesting that they need seller help. I have had at least 12 cases and everyone of them was ever resolved through their case review. I have about had it with them and believe it is time to close down my storefront and say good bye to the hassle of dealing with Amazon.

Thumbnail of user davidl6497
1 review
1 helpful vote
January 18th, 2024

Title: Extremely Disappointing Experience with Amazon Seller Accounts

Review:

I recently attempted to set up an Amazon seller account and was thoroughly disappointed with the entire process. Firstly, the setup process was incredibly convoluted and time-consuming, far from what you would expect from a platform of Amazon's caliber. Navigating through the system, especially the 'Add a Product' page, was a nightmare - it's shockingly unintuitive and user-unfriendly.

To make matters worse, I was charged £30 before my account was even approved. What's more frustrating is the lack of response from Amazon regarding this issue, despite multiple attempts to communicate with them.

Having now looked at other reviews, I see this is a common problem, with most users giving the minimum star rating across various platforms. I regret not checking these reviews earlier. My advice to anyone considering opening a seller account on Amazon: proceed with caution and be prepared for a challenging and potentially unsatisfying experience. That's the polite way of saying dont bother.

Service
Value
Shipping
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Thumbnail of user zoyak24
1 review
2 helpful votes
August 27th, 2023

My account got shut down because of some IP problems, and let me tell you, I've been banging my head against the wall trying to sort it out with Amazon. Seriously, it's beyond frustrating how they seem to be MIA when you need help the most. To all you sellers out there dealing with the nightmare of account deactivation, do yourself a favor and skip the endless appeals. Just go straight to a specialist who knows the ins and outs. I personally used Reinstate Amz

Thumbnail of user davidj3873
1 review
0 helpful votes
December 12th, 2023

It is the worst platform ever, with poor communications. Scammers keep the money for months and months as an interest-free loan, claiming you have validation to the policy; which policy are you talking about? I could never find a natural person to talk to and resolve an issue. I wish the TikTok seller center platform would wipe them off forever. Ultimately, what can we expect from the CFO when he looks like a caw?

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Value
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Thumbnail of user johneya
1 review
0 helpful votes
February 14th, 2024

Every bad word in every language won't get close to how bad this is. Amazon Central and selling on Amazon in general is the worst experience in human history. They rob you and it's your fault for them robbing and stealing your money!

Service
Value
Shipping
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Thumbnail of user shinemey
2 reviews
7 helpful votes
December 16th, 2023

I want to state upfront that Amazon prides itself on being consumer-centric so sellers by default will always get shafted big time. Here are some of the problems that I face as a seller: 1. A negative review from a buyer might be false but it is virtually impossible to get a negative review removed. This of course can have a serious impact on your revenue streams; 2. Amazon may disallow you from listing an item if the price you set is too high, even if the price you set is fair and competitive; 3. You are not allowed to sell many items due to them being copyrighted; 4. You don't get paid for 3 weeks; 5. The fees that Amazon take are very high; 6. You are penalised if you don't send your orders Tracked, even though the value of what you are sending may be so low that it simply isn't worth the extra cost of Tracking; 7. Amazon are very intrusive and bother sellers all the time with emails about new rules and regulations about selling that create anxiety for the seller; 8. Dispatch times are sometimes just a day; 9. Your dashboard is cluttered and even changing your address can be very confusing; 10. Many listings at Amazon are incorrect and give the wrong product information, which means that the seller can sometimes list a product incorrectly. My advice is tread cautiously before you decide to sell on Amazon. I have found that selling on Ebay works much better for me as I have more control over my listings and Ebay are far less intrusive.

Thumbnail of user surindertiwari
1 review
0 helpful votes
October 9th, 2023

Seller support gave misinformation that in case of return, the seller would get the goods back or automatically paid back for that within 50 days. Then advised to file SAFE-T claim which was 'denied'. It seemed a formality and amazon does not care for the sellers. REALLY DISAPPOINTED. Will never recommend anyone to go for selling on amazon.

Service
Value
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Thumbnail of user ozgec
1 review
3 helpful votes
August 6th, 2021

Hi everyone,

I've created an individual seller account 3 months ago. Before this, I've asked someone from customer service about charging issue they told me that if I create a professional account they will charged me once but if I switch my account to individual they will refund me. I did it and I switched my account in 2 days after. Now, it has been 3 months and they are still charging me and when I try to reach them by e-mail they send me always some links doesnt make sense. I can't reach them by phone. I really need help about this.

Thumbnail of user mc1153
2 reviews
12 helpful votes
March 20th, 2022

Been selling for a few yrs. Parcels to pallets goes missing. Then get automatically disposed of. Customer service disgraceful with 99% generally automated response asking for more details which them exact details already supplied. Just time wasting scam artists. Avoid these scam artists for selling your products

Tip for consumers:
avoid

Returns
Quality
Thumbnail of user ryanliddall
1 review
4 helpful votes
June 21st, 2023

Absolute joke of a company. Started selling on Amazon in Jan 2023. Waste of time, 9/10 items get returned without any message from the customer. In most case you never see the item again. One even opened a case before it was posted so you know it a lie. EBay let's you talk to the customer. I've sold on their platform for years and I would say that less than 1/100 gets returned. The sooner the account gets shut down the better.

Thumbnail of user stevent1025
1 review
4 helpful votes
July 4th, 2022

I sell on Amazon (not a huge volume but 1500 units a month) and have been having issues with obtaining brand recognition. I applied for brand recognition following the instructions provided, submitted documentation, and was given a window of 48-72 hours for a decision. During this time, my listing was made inactive due to pending approval. Odd, however, 3 amazon seller support representatives assured me this was normal. 1 week goes by, I have not heard an update, I call Amazon to ask why it is taking so long and why I cannot sell my product under generic. They assure me it is being escalated and they will inquire about my listing is inactive. I receive a pre-typed response with a link to standard selling regulations I can sift through. No response. This becomes a routine, wait 3-4 days, contact them, a new seller support associate assures me they're working on it, then nothing. I have spoken to 20+ associates, and numerous leadership personnel, and still, no resulve. I am in week 7 now of waiting for them to find competence in viewing a picture with my product brand name listing (mind you, I have photo proof of this being my brand as it is a product my wife and I created) OR just allowing me to sell my product under generic. Long story short, seller support is a joke and appears to have incompetent or unwilling people to assist sellers. It is frustrating to sit on inventory in the warehouse and be charged for storage or be charged for a removal order because these people can't put minimal effort into their job. I know Amazon has a history of making it difficult to fire people, but could you maybe hire someone helpful in that department? If you are a new seller, I hope you don't have the experience we have. However, be prepared to not receive support from Amazon. In my experience, they don't seem to put much value into sellers.

Thumbnail of user spencer01dian
1 review
4 helpful votes
May 11th, 2023

The worst service you can receive from any company. You will never be able to speak with a supervisor. All their agents are overseas. When you goods are damage are missing you are on your own. The will put you on hold giving them time to document them just hand up. I few minutes later you will get an email that you can't respond to. This will go on for month as in my situation. They even refuse to send my products back to me as I am Requesting.

Service
Value
Quality
Thumbnail of user garyo470
1 review
6 helpful votes
August 22nd, 2023

Don't bother, use eBay or another platform, these people are quite nasty and deceitful, they have removed all telephone contact and will take 24 hours to reply to an email and will only reply with the same standard reply over and over again literally for weeks on end giving you no help whatsoever, I think the idea is that you will just go away they don't give a sh@t about their sellers, obviously they are to powerful to care and seem to take great please in ignoring you, probably run by ex twitter employees and I hope bozos yacht sinks!

Service
Value
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Thumbnail of user lucag11
42 reviews
71 helpful votes
February 14th, 2021

There are many glitches and bugs on the website.

I am having several issues with Amazon business.
First, to create an account, they would ask me for the same documents over and over.

Finally, I manage to complete the registration as a seller---it took some days---and then, when I try to sell something, I get an error screen:
¨We are sorry!
Error processing your request. We will fix this as soon as possible. We apologize for any inconvenience.

Try again later.
Back to your seller account. ¨

And, if I press on any link on that page, errors again.

I didn´t expect Amazon.de to be so unprofessional.

DOWNGRADING ACCOUNT DOES NOT WORK
I have downgraded the account from ´professional´ to ´individual´ and I still got charged.
There is not even an email sent when you do this process.
Contacting customer support didn´t help.
I could not even get my money back for Amazon´s errors.

AUTHORIZATION FROM THE BRAND OWNERS
In order to sell ANYTHING on Amazon, you need an authorization from the brand owner.
Okay, so far this is understandable and fair.
But the issue is that it's not requested in advance when you list an item and they may remove the item afterwards.
You also need an authorization TO SELL ONLY ONE PIECE, EVEN SECOND HANDS, which seems ridiculous to me.

IMPOSSIBLE TO ADD NEW PRODUCTS TO THE CATALOG
I wanted to add my own products to the Amazon catalog, but it does not work.
I wasted a lot of time to add all the information, and finally the process blocked.

BULK SHIPPING TO AMAZON WAREHOUSES NOT WORKING
Again, I spend a lot of time on organizing items to send to Amazon for FBA. Just at the end of the process I get a notification that tells me: "it's not possible".

CUSTOMER SERVICE
It's really difficult to get in contact with the customer service. They are also not so competent or friendly.
In the forums you may not get good advice, and you can't even access forums from other Amazon countries than the one you subscribed.

-BOTTOM LINE-
Being an Amazon seller could have been a great thing for me, the platform has plenty of resources and infinite customers. However, if they don't make it simpler for new sellers to get going its all wasted time.
It's quite misleading to have on the Amazon website the text: 'have one, sell it on Amazon' under all the Amazon products. This texts makes you think that you can sell whatever, but it's not so.
Moreover, selling second hands is good for the environment and attracts more customers, so everybody should be allowed to sell second hands, even without authorization, at least for a few pieces.
I wrote this review with great sorrow and I hope to update it soon with better news.

Tip for consumers:
Better to use the free individual account

Products used:
Professional seller account
B2B account

Thumbnail of user carolinah
12 reviews
54 helpful votes
January 22nd, 2020

Don't seem to care about their sellers. My mom passed away on the same day as a lady placed an order. On top of that the order notification went into my spam folder for some reason. So about two weeks later I happened to come across it. I sent her an email apologizing for the delay and said I would get it to her after Christmas. She was very nice and understanding. Amazon was not.
My page continues to say that the shipment was never sent out. I even told them I sent the buyer a tracking number, but they act like they don't know how to fix my seller page. I told them CONTACT her to see for sure if she got it and then fix the problem on my page. So far, I am just going in circles. This makes me want to switch to Alibris - they can't be any worse.

Thumbnail of user sabine.tabbara
1 review
3 helpful votes
August 23rd, 2023

I have been trying to get a hold of anyone to assist me in a matter regarding my account closure and to get a refund as I have never used the services for amazon seller central… They are unreachable! Almost like they don't exist… If I actually was a seller on amazon, I would feel extremely lonely and unassisted. This is no way to treat clients, it's outrageous.

Products used:
None, the account was brand new (just created) and it wasn’t clear I was going to be charged even if I closed it directly (if I pay, I would be allowed to use the service for 1 month, which I did not do).

Service
Value
Thumbnail of user maryp3477
1 review
6 helpful votes
August 3rd, 2023

Horrendous, they took 530 euros from my bank account. No explanation, cannot cancel credit card, no one to talk to. No help centre. If you send a complaint does not get answered. Just helping themselves to my bank account. FBA fees are extortion. Never again closing my account. BEWARE they are robbers take your stock and then take your money. 700 books taken by them. Its a scam. Stick to ebay boycott Amazon.

Service
Thumbnail of user brandonm44
2 reviews
5 helpful votes
June 2nd, 2023
Verified purchase

I can't say much here that hasn't been said. All of the service reps are overseas. Every time you reach out for help you have to submit a form, schedule a call or email response, and wait. After waiting they say something like "we know how frustrating it is..." then they never answer your question. They tell you to look at a help page which doesn't cover the issue you're having problems with. I've tried troubleshooting submissions by using hundreds of variations of their "easy to upload" spreadsheets. None of which worked. I've patiently lost months of my life with the promise that it would finally work. Selling on Amazon is absolutely not worth it. I don't understand how anyone does anything. Save yourself the headache and mental anguish. Avoid it at all costs.

Products used:
Amazon Seller Central

Service
Value
Quality
Thumbnail of user khank24
1 review
12 helpful votes
October 12th, 2022

In my life I have never come across so much disorder business. The support is just a joke. No one speak English or all they do is send you automated reply. You can ask then any thing you will get copy paste reply. I have never ever seen anything like Amazon support or Amazon it self. To figured out Amazon make sure to contact angels because humans won't get it. They support is in India and they could care less to resolve or fix the issue. Shame shame shame.

Thumbnail of user nilsad3
1 review
5 helpful votes
August 18th, 2023

Joined Amazon Seller to try to earn some extra money. It turned out to be a nightmare. Not only did I barely sell anything, Amazon kept 85% of whatever I made in fees and then charged me $1,500 when I asked to return all of my products to me and close my seller account after only 3 months. Horrible experience.

Service
Value
Shipping
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Thumbnail of user clarej14
1 review
7 helpful votes
August 13th, 2016

I am just a beginner with Amazon. I've been working for weeks now trying to get our complete range up on the site and I feel like giving up! If find their website so awful to navigate. Each time I submit my file it comes back with totally different errors than the previous! I try to get a straight answer as to what's wrong but half the time I can't understand. It's possibly my ineptitude but talk about frustrating... I have had some great help from a couple of people in their Singapore office though. It's through luck I've got their phone number really. Otherwise I'd be stranded. Anyway onward and upward... I shall not be defeated!

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