Pepperidge Farm Had been my favorite producer of baked goods for so many years that I can't remember when I first fell in love with the brand. They have always been consistent with great tasting products. I'm a penny pincer but I always splurge and pay higher prices for Pepperidge Farm products due to their superior taste & texture. However, I've just purchased my last loaf of bread from them. I loved their dark pumpernickel bread and couldn't wait to get home after purchasing a fresh loaf to tear into the package and grab a slice or two to eat right away before making a sandwich or bothering with butter. I stopped buying it a while back because every loaf had holes in them that seemed to get larger & larger over time. I continued to purchase their 100% whole wheat bread because that bread was always soft but solid with superior flavor to others. That has ended also. Their latest packaging states " New look but same recipe". That is definitely not true. Sure, the taste is the same but texture and bread height is not. This bread consistently has large holes in it now just like their pumpernickel bread. Photo of latest purchase is attached. By the way, I'm a retired Pastry Chef with a discerning palate.