Bob, you need to file a complaint with Paypal immediately and if that doesn't work then contact your credit card company or bank and file a claim for a chargeback.

Filing complaints with Paypal and/or your bank or credit card provider is the BEST way to get your money back and also hit the scam artists where it hurts the most. I know Robert Lunceford (the actual person behind the scenes) personally and he's been running this scam for years. No spells are EVER cast! EVER! The money goes straight to him and all you get is the perception that things are being done by "Master Samuel". It's a joke!

If he gets too many chargebacks or Paypal complaints, he'll lose his ability to collect payments and that will hinder his "business" tremendously.