I found Lucky Chic after reading Entrepreneur Magazine - (saw them on the Brilliant 100 list for June 2010). This site is not for me, but here's my opinion on how it works. It's different from other discount sites. You're trading time and strategy in order to get a huge discount. I've noticed some people will engage in a huge bidding war and might 'overpay' for an item. But then, they'll win big because they've psyched out the other members. So add it all up, and they've gotten a good deal overall. It's like a shopping trip where some items are on huge sale and others aren't - except you decide where you want to get the discount. Anyway, cool idea.