After previously using another Flash website maker, I switched when the poor customer service became to much handle. So I think my favorite thing about Cubender was that I got help through the forum easily and readily (though I do admit the forum itself is much smaller). Therefore learning to use Cubender was such an easy process comparably. The builder itself is just as easy as clicking on an icon and placing it where you would like on your page, easy! And getting all the icons to interact is a lot of fun.
I ended up building my own site from scratch which was nice because I was not bound by templates. Though I used a template as a mould to construct my own. I feel that Cubender lets you be HEAPS more creative in building your website as it literally is a blank canvas for you to work.
My only issue, that takes away its 4/4 rating is that there is no unlimited free trial so eventually you will have to sink some money into it. I ended up paying $14 a month. Though there is no pesky advertising on my website and I get my own domain! Oh yeah, you will need to get your own domain from somewhere that sells them Cubender doesnt sell them, I used GoDaddy. In reality, you never truly get a free website, you end up paying somehow anyway.