I stopped in my local store to buy a ring for my daughter that I'd seen in an ad on IG. Knowing exactly what I wanted, I pointed it out and said I need the ring in a size 5. To my surprise, they didn't have it in any other size than what was in the case, and to get the size I wanted was going to be a charge of $15. $15 MORE for a brand new ring, making the price not at all what they advertise. Mind you, I wasn't spending hundreds of dollars on a ring. This was a Sterling Silver ring for Valentine's Day. So the add'l fee for "sizing" brought the price right back up to the regular price and not the sale price advertised. I consider this false advertisement. No where did it state the sale was only good if you happen to be lucky enough to fit the ONE size available in the store. To make matters worse, I went into the website and emailed the company my concern. I received some generic reply that did not even come close to addressing the situation. Therefore I replied back telling them that they didn't really answer my question. To that I got another reply, the SAME thing word for word. Obviously the same reply anyone and everyone else gets. WOW. What customer service. HUGE DISSAPPOINTMENT and I won't be back.